Natural cashmere warehouse at 42° N
Golden Pasture:
Natural cashmere warehouse at 42° N
Hanshan white cashmere goat is a characteristic resource in Chifeng area, which is mainly distributed in the right Banner, the left Banner and the Alukorqin Banner. This goat has long lived in the cold climate and sparse vegetation in the northern region, and has a strong ability to adapt. They drink the natural water of the grassland, eat pure grass, and grow slender, white cashmere fibers, with fineness of 14.5 microns to 15.5 microns, and a length of more than 36 mm, which is recognized as a scarce resource in the industry. Dongrong Group has established organic pastures and breeding bases in Balin Right Banner and other places in Chifeng City, which are located in the golden pasture belt at 42°-43° north latitude, providing an ideal growing environment for Hanshan white cashmere goats. Through scientific breeding management and ecological protection measures, the Group not only protects the grassland ecology, but also improves the quality and output of cashmere.
Herdsmen's Cooperative: A trust contract inherited on the grassland
Herders are important players in the cashmere industry.
Since 2016, the Group has established Chifeng Dongrong Cashmere goat breeding professional cooperative,
With the benefit linkage mechanism of "company + base + farmers and herdsmen", scattered herdsmen are organized to form a stable raw material supply system.
Transparent supply chain: From the ranch to the mall
The deep cooperation between Dongrong Group and herdsmen ensures the pure source and reliable supply of cashmere raw materials. And through strict sorting and finishing technology and traceability system, the quality of cashmere is monitored. In addition, Dongrong Group's cashmere products have passed the Global Organic Textile Standard (GOTS) certification, forming a whole industrial chain from organic pastures to high-end products. This whole-industry chain model not only guarantees the high quality of cashmere, but also ensures that the source of each piece of cashmere is clear and reliable through the traceability system. Therefore, the cashmere products of Dongrong Group are favored by the international market and become synonymous with high-end cashmere products.
Dongrong Group has redefined the sustainable development paradigm of cashmere industry through ecological priority pasture science, business ethics of symbiosis with herdsmen, and extremely transparent quality control system, making "soft gold" shine between grassland and modern commercial civilization.